Consumer segmentation, market research tools, staff engagement, and product line planning

Download your PDF copy of our presentation on consumer segmentation and market research tools, “Outside-In Planning: Tools and Techniques for Strategic Product Line Planning” presentation made by Concurrent Strategies in January. This information was shared at both the Outdoor Industries Association (OIA) Outdoor University, #ORWM15, and SnowSports Industries America (SIA), #SIA15, in January, 2015. In addition […]

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